Job Summary
Leading the digital sales strategy and execution to drive revenue growth and market share. This role involves overseeing the digital sales business, developing comprehensive digital sales plans, and leveraging digital channels to maximize sales opportunities. The ideal candidate will have a strong background in digital marketing, sales, and leadership.
Strategy
This position oversees Digital Sales for retail and wealth management products as well as Digital Banking. The primary goal is to drive digital sales growth and ensure the achievement of KPIs to meet business objectives and enhance monetization.
Business
• Digital Sales Management: Maximize digital sales performance by leveraging team expertise, focusing on data-driven strategies, expanding and monetizing digital capabilities, enhancing customer experience, and collaborating with product teams to create attractive and profitable product propositions.
• MarTech Utilization: Create roadmap and oversee performance of MarTech solutions. Define and own the process of how the MarTech tools are used. Drive usage of MarTech tools and assess feasibility/suitability of use cases. Discipline in leveraging Digital Analytics to track, monitor and analyse online sales funnel to identify opportunities to drive up digital sales. Implement tracking of MarTech-enabled communications efficacy and drive performance optimization.
• Platform management: Manage any owned media digital platforms, including websites, EDM, and push notifications etc, covering front-end content and back-end technical support. Ensure timely delivery of website requests and maintain consistent implementations across all channels.
• Project Management: Drive mobile innovation projects and identify profitable opportunities. Devise new ways to improve the digital customer journey. Collaborate with cross-functional business partners to develop holistic, end-to-end digital solutions. Design and develop best-in-class customer and employee journeys on digital channels, identify opportunities for digital value capture and strategic cost management, and manage timely delivery of projects.
Processes
• Implement behavior-based engagement programs to facilitate channel migration and build a seamless omni-channel experience. Lay the foundation for digital cross-sell opportunities by enhancing customer interactions across various digital platforms.
People & Talent
• Effective Team Leader: Lead and inspire teams to achieve goals, fostering a collaborative and productive work environment.
• Strong Personal Integrity: Uphold high ethical standards, demonstrating honesty and fairness in all actions and decisions.
• Strong Written and Verbal Communication Skills: Communicate clearly and effectively in both written and spoken forms, ensuring information is conveyed accurately and professionally.
Risk Management
• Ensure Adherence to Risk Management Framework: Maintain and enforce the organization's risk management framework, ensuring all activities align with established risk policies and procedures.
• Ensure Business Complies with Policies and Regulatory Requirements: Ensure that all business operations comply with internal policies and external regulatory requirements to mitigate risks.
• Develop and Implement Clear Structures of Accountability: Establish and maintain clear structures of accountability within the team, ensuring that each member understands their responsibilities and can perform successfully in their roles. Provide oversight, supervision, and decision-making support as needed
Governance
• Responsible for Assessing Group’s Arrangements: Evaluate the organization's governance structures, ensuring they provide effective oversight and control over business activities.
• Oversee & Track Project Implementation Timelines: Monitor the progress of projects, resolve any impediments or blockers, and ensure timely communication and transition of changes. Ensure that project timelines are adhered to and that all stakeholders are informed and prepared for transitions
Qualification
- A bachelor’s degree in any discipline
- At least 8 years of working experience in financial services or digital marketing related industry
- Strong foundation in statistics and mathematics. Expertise in data analysis tools. Proficiency in data visualization and storytelling techniques.
- Strong project management experience will be highly valued.
- Ability to think strategically and creatively with strong problem-solving skill. Proactive and self-motivated learner.
- Excellent communication and interpersonal skills. Proven experience in stakeholder management experience.
- Chinese & English
Skills and Experience
- Data-driven insights
- Client Experience
About Standard Chartered
We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.
Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.
Together we:
- Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
- Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
- Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term
What we offer
In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.
- Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
- Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
- Flexible working options based around home and office locations, with flexible working patterns.
- Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
- A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
- Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.